Our aims

The town centre’s 249+ businesses voted to set up Northfield BID, to improve the business trading environment by working on four priorities:

Improving Northfield: Improving the visual and physical appearance of Northfield "high street".
Protecting Northfield: Working with public and private partners to provide a safe and secure Northfield "high street".
Promoting Northfield: Marketing and promoting Northfield Town Centre in a positive light, in order to capitalise upon the "high street's" "retail plus offer", its services, activities and all the benefits of visiting the town centre.
Supporting Northfield: Providing support, guidance and advice for BID businesses, as well as continuing to influence the decision makers ensuring Northfield BID businesses have their issues and concerns raised, working towards a resolution.

Together businesses collectively invest approximately £106,000 per year in Northfield BID to deliver projects that support these aims.

Details about our plans for BID3 can be found here

"The BID has improved the area and the flowers look lovely! I enjoyed the Open Forum Meeting as it gave businesses a chance to give feedback and to suggest new ideas. Because of the BID, the Town Centre is 100% better than before. We are all investing in Northfield".

Roy Williams, local businessman